Coming up behind established talent like Rejjie Snow, 21-year-old Drummer/Producer/Rapper Alex Gough is helping blaze a trail for Irish hip-hop internationally. Following radio support and prominent placings in high-profile playlists, he’s racked up millions of streams for his 2019 debut EP, ‘80%’, and earned a high-profile sync on the BBC adaptation of Sally Rooney’s ‘Normal People’.